These mistakes DESTROY motivation in customer-facing teams...

Motivating customer-facing teams is crucial for success, but certain mistakes can destroy motivation. This week we're delving into common factors that disengage your team and what you can do to avoid them.

Mistake #1: Not personalising your learning and comms

Not personalising your learning and comms is one of the biggest mistakes you can make as a business owner.

There is nothing more disengaging than learning materials that look like they were made for everyone and targeted at no one. Stop sending out generic training materials that turn employees off at first glance. 

Discover how to personalise your learning below and 5x times engagement rates.

Mistake #2: Never checking in with your customer-facing employees to gauge what they’re thinking 🤔

How can you expect to motivate a group of people when you know nothing about them?

A lot of business owners like to think they know their employees, but when you ask them the last time they actually asked their employees what they were thinking or feeling, they can’t remember. 

To motivate your people and get the best out of them, you’ve got to constantly ask them questions to give you an accurate insight into what they need. 

Discover 100 questions to ask your customer-facing teams below.

Mistake #3: Pushing out content you want rather than what your customer-facing teams need 

We’ve all been there. Rushing through our to-do list and checking off our tasks as we go, without stopping to think, ‘is this actually what my team needs?’ 

This mistake will ensure your learning is effective, and it will prevent your employees from wanting to learn in the future. When you ignore what your employees actually need, it makes your training very superficial because it never actually connects to their deeper desires of what they need to learn to succeed. 

This is highly demotivating and hugely damaging to business success. Discover how to incorporate learning needs into your training below.

“When leaders throughout an organization take an active, genuine interest in the people they manage, when they invest real time to understand employees at a fundamental level, they create a climate for greater morale, loyalty, and yes, growth.” Patrick Lencioni

Virgin Media O2 has seen 3.75x the reward and recognition being handed out 🤩

All because they use Ocasta Engage’s reward and recognition which effortlessly combines engagement and communications.  

“We’ve seen an insane uplift in recognition.”

Sarah Walton - Engagement Coordinator

Create a culture of recognition in your business with Engage. Check out the full benefits below.


Do you know someone hoping to improve employee motivation? Why not share the love and forward this article to them 😍 

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L&D Managers for customer-facing teams: Avoid these damaging pitfalls in your training